A key element of connecting with people using storytelling is being authentic. Sure, conveying everything in a 5 - 6 min video is no easy feat, but it is about grabbing a thoughtful snapshot of people's life stories and how these organizations and services have helped, and how the audience can help too.
Take a peek at one we did for Hope Solutions here.
What do they look like?
Because nothing opens hearts - and wallets - more than a beautifully told story. Non-profit mission videos, also known as fundraiser videos, are incredibly effective tools for driving donations and support. They offer a dynamic way to tell the organization's story, highlight urgent needs, and showcase the impact of contributions. By engaging viewers emotionally through visuals and narratives, these videos can motivate people to donate, share, and get involved. Some fundraiser videos also help build trust and transparency by showing where funds go and how they make a difference, ultimately boosting the success of fundraising campaigns.